Tuesday, January 17, 2017

Digital Literacy Continued

This is a continuation of our previous post regarding information literacy. Websites and news organizations make money from advertising when we view their content. There are three important distinctions for you to know:
  1. Native Advertising - advertising that tries to sell or promote a product disguised as a news story
  2. Traditional Advertising - most common advertising that sells or promotes a product 
  3. News story - real content containing factual information about a subject and independent of bias and should answer, who, what, when and how
For this post take a look at the following two website banners and answer this question:





Which are these an example of: native advertising, traditional advertising or a news story and why? 



Posted by at

18 comments:

  1. MarilynJanuary 17, 2017 at 1:57 PM

    Both website banners are news stories. They both have real, factual content that share a who, what, where, and why.

    ReplyDelete
  2. SineadJanuary 18, 2017 at 8:59 AM

    They both are news stories because it's containing factual information, and is not trying to sell a product.

    ReplyDelete
  3. LuClandereine LegerJanuary 18, 2017 at 1:32 PM

    The first one is a new story because it is about something that is going on and is true. The second one however is Native Advertising because it say sponsored content on it, which means that there will be ads.

    ReplyDelete
  4. LeanneJanuary 18, 2017 at 6:52 PM

    I think both advertisements are news stories. They both have factual information supporting their topic and asking the 4 questions of who, what, when, and how.

    ReplyDelete
  5. ArianaJanuary 19, 2017 at 5:20 AM

    i think both advertisements are news stories. Both advertisement's have information that explain why a certain issue is uprising. The first one is talking about California trying to stop selling almonds. The second news story is talking about why women don't use technology.

    ReplyDelete
  6. AngeliqueJanuary 19, 2017 at 5:55 AM

    I believe the first ad is a news story and the second ad is Native Advertising. The first ad is only trying to show information about almonds. The second one has factual information; however, it does say it is sponsored content.

    ReplyDelete
  7. Mary IJanuary 19, 2017 at 8:22 AM

    I believe that both ads are examples of traditional advertising. They are both trying to sell products, the first one with the almonds, and the second ad with a program.

    ReplyDelete
  8. Megan MJanuary 19, 2017 at 8:22 AM

    I think the first one is a news story; it does not contain any advertisement or product placement in it. The second one is native advertising; it is sponsored content and will advertise a product during the story.

    ReplyDelete
  9. ELISAJanuary 19, 2017 at 8:24 AM

    I think that both of the advertisements are examples of news story advertisements. Both banners are trying to advertise their products while showing facts.

    ReplyDelete
  10. HELEANAJanuary 19, 2017 at 8:24 AM

    i think that both ads are news stories. they are both giving information and questions of who what where and why. but the second one is more muddled because of the fact it says sponsored content, which could possibly make it naive advertising.

    ReplyDelete
  11. AnonymousJanuary 19, 2017 at 8:29 AM

    I think that both ads are news stories and because they provide educational content but the second ad is native advertising as well because it is sponsored content.

    ReplyDelete
  12. MollyJanuary 19, 2017 at 8:37 AM

    I think that the ads are news stories because they are showing factual information about what they are trying to sponsor.

    ReplyDelete
  13. Brianna GillJanuary 19, 2017 at 3:21 PM

    I think that they are both news stories because they are presenting factual information

    ReplyDelete
  14. StellaJanuary 20, 2017 at 4:52 AM

    These are both news stories because they have factual evidence.

    ReplyDelete
  15. Sydney ConnollyJanuary 24, 2017 at 12:09 PM

    I believe both of these ads are news stories because they use factual information to promote the selling of almonds and for women to go into the science field of work. News stories use factual information to promote a certain topic or product and these ads are an example of that.

    ReplyDelete
  16. LeishaJanuary 26, 2017 at 2:10 PM

    both ads represent news stories because they are talking about a specific subject and also represent real facts about that specific subject. Not only that but they elaboratly explain who, when, what and how.

    ReplyDelete
  17. Lily GregorioJanuary 31, 2017 at 8:21 AM

    Both are news stories because they don't promote products

    ReplyDelete
  18. LeslieJanuary 31, 2017 at 8:23 AM

    Both are news stories because they both talk about a subject and actual facts. They also give factual information.

    ReplyDelete

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